Evaluation Question 4

(Q4) Who would be the audience for your media product?


Due to the type and genre of our film, we all agree that the target audience will be mainly young teenagers from 15 and above; to roughly people in their late 20's this will because people after this age will not find our film has anything to offer them apart from the way young people act and think, as well as the type of acting style which they might find less interesting. Our target for gender will majority males as thrillers tend to be what they are interested, due to the violence in ours a typical female audience may not be too interested in it as much as young males. Their ethnicity will be black and white English, this is because they would most likely understand the content and therefore be able to enjoy it more, as this will also be able to relate to this ethnicity with their daily lives.

The geographical location for our audience will be London as this is also where the film is set and therefore it’s more relatable than having the audience all the way up in north where the life style is different, this is so that the audience can relate to the film and be more engaged. The education of our audience would not be great as it is aimed at people who you would mostly see on the street as this is similar to what our film is about so their IQ would be quite low, we have aimed to towards people that have only been only educated to secondary school standards.
The personal interest of our audience would be hanging out with their friends on the estate, on the streets or in the cinema so that they can relate more to the film and go to watch it when it comes out.

Their lifestyles and behaviours would be quite poor as they would mostly be in trouble quite a lot so our film is meant to reflect this, they will be people in the area that feel a bit disconnected from the community. Our audience is meant to reflect the same roles as the actors in the film so for example we have the murder who is the trouble maker due to her breaking the law and the casual typical teenagers who does nothing wrong but are the victims of vicious attacks through no fault of their own, so we have incorporated this idea into the film.